Site Blueprint · alignwithgeoff.com

Prepared by Coding Pixel for Geoffrey Schmidt

The site makes friends first.
Leads come from that trust.

The sale happens before anyone clicks "Find your X-Ray".

The site has one job: turn a qualified stranger into a $1,250 AOC X-Ray buyer, and catch the ones who are not ready yet as leads through the Mini X-Ray. Today every client comes from referral or face to face. This blueprint is built to change that, in the order you set.

1

Emotional safety

The visitor feels seen before they are asked for anything.

2

Clarity

They understand the real problem in their own words before AOC is named.

3

The offer

Only then the X-Ray, its price and what is included. One next step at a time.

Walk it as a stranger

Home, one section at a time.

Click through the Home page the way a founder who has never heard of you would. Each section has one job, what the visitor should feel, and at most one button.

Show sections for: Tip: use ← → keys
The Home page

What the stranger feels

Its one job

Button, and where it goes

The whole site

Every page, every section, one job each.

Each supporting page serves one kind of visitor and ends in the same single next step: the X-Ray. The store buy path stays exactly as it is today.

How a stranger becomes a lead, then a buyer

Two ways out. Nobody leaves with nothing.

Choose the visitor below to see their path. A ready visitor buys. A visitor who is not ready leaves an email, and the follow-ups bring them back when they are.

1

The Mini X-Ray capture path

From curious visitor to a lead who wants the call.

Built in your Fillout and Make accounts. Not called working until it is tested end to end, on desktop and mobile.

Mini X-Ray · step 1 of 3Get your Mini X-Ray
First name
Email
Start my Mini X-Ray →
Complimentary · 3 minutes · 10 questions
Question 4 of 10[One of your 10 questions]
OptionOptionOptionOption
Next →
Thank youA short video from Geoffrey

What you just did, what your report will show, and what to do next.

Inbox · a few minutes later
Your Mini X-Ray reportFrom Geoffrey Schmidt

[The Mini report, as you decide it]

Tagged in your contacts: Mini X-Ray
Inbox · the days after
Follow-up emailValue first

[Content, as you decide it]

One invitation: the full X-Ray or a call
Tested end to end
✓ Form submits on desktop and mobile
✓ Email and report arrive
✓ Contact tagged
✓ First follow-up sent
Written note: what passed, what is left
1

Your three decisions

We bring options for each and you choose. We don't invent them. Tick them off as you decide.

0 of 3 decided

Why it works without feeling salesy

No pressure. No scarcity. No countdowns.

Tap a card to see why.

The paid test

We start with the Home hero.

That is where every stranger's story starts. If the first screen doesn't earn the next scroll, nothing below it gets read.

For business owners, founders and leaders who are ready to go beyond the obvious
Your real portrait
Stop asking
"what should I do?"
Start seeing what's actually producing it.
[One plain line about the X-Ray, for your approval]
Find your X-Ray →
Lands on the AOC X-Ray page · $1,250 · full refund before you submit

How we test it live, after publishing in AttractWell

Your terms, said back

  1. The blueprint first. Nothing built before you approve it.
  2. One payment for the finished test section, released when it is live, its button is checked, and you have approved it.
  3. One fixed price for the finished build, held in Upwork escrow and released only on your approval of finished, tested work.
  4. Nothing changed or added without your approval.

Flags, decisions and what we need

Flagged, never quietly changed.

  • Em dashes in today's X-Ray page copy. We suggest commas or periods.
  • Shinobi sections and options on Home, Work With Me, About and the contact form. We suggest removing them from this site.
  • "AOC" in the Home hero before it is explained.
  • Footer links that point to different pages than the top menu.
  • The J.J Raju testimonial uses another person's photo.

One note on traffic. This blueprint makes the site convert and capture the visitors it gets. Bringing in new visitors from Google, LinkedIn or AI search is separate work (content and SEO), which we can plan once the site converts.